Lake Tahoe

Lake Tahoe’s water is 99.994% pure, making it one of the most untouched lakes in the world. The lake itself is 1,645 ft. deep and estimated to be around two million years old. Its formation occurred as a result of an eruption of volcanic basalt, lava flows, and glacier formation. These are just a few of the facts that inspired this tourism campaign for a vacation spot on the California and Nevada border that will always have a piece of my heart.

Copy & Art: Montana Strohl-Roy