My path. Your proof.
I’m a detail-oriented marketer and communicator with seven years of experience and a Master’s degree in Advertising. I specialize in storytelling that improves lives, particularly in areas like behavior change, education, and public health awareness. My focus is on creating integrated campaigns that go beyond just delivering a message; No matter the topic, I strive to connect with audiences on a deeper level, meeting them where they are. What makes my work truly fulfilling is knowing that it does real good out in the world—from page to person.
Equipped with a creative heart, analytical process, and invaluable statewide experience at a dynamic advertising agency, I am actively seeking freelance and/or full-time copywriting gigs. Feel free to contact me if you like what you see!
What I’m good at:
- Impactful, intentional marketing and copywriting 
- Integrated campaigns, creative concepting, and new business pitches 
- Human-centered storytelling 
- Inclusive messaging for multicultural audiences 
- Clear, concise writing to make even the most complex topics engaging and digestible 
Mediums I’m comfy with:
- Traditional media: Broadcast television, radio, and print 
- Digital Media: Paid and organic social, digital banners, streaming, etc. 
- Events, out-of-home, activations, and swag 
Clients I’ve worked with:
- The California Department of Public Health 
- The California Department of Motorized Vehicles (DMV) 
- The Office of Governor Gavin Newsom 
- Delta Dental 
- First 5 California 
- CalRecycle 
- CalFresh Healthy Living 
- Sacramento Food Bank & Family Services 
- California Earthquake Authority 
- University of California, Davis 
Tools & softwares I use:
- Microsoft Office Suite 
- Microsoft Outlook Suite 
- Mailchimp and other marketing softwares 
- Google Drive 
- Adobe Creative Suite (Photoshop, Illustrator, InDesign) 
- Wrike and other project management tools 
Jobs I’ve worked:
Runyon Saltzman, Inc. – Sacramento, CA – September, 2020-Present
- Provisional Copywriter (Present) 
- Copywriter 
- Junior Copywriter 
- Digital Copywriter (Freelance) 
University of California, Davis – Davis, CA – October, 2016-August, 2019
- Social Media Coordinator (Strategic Communications) 
- Content Specialist (Campus Recreation, Memorial Union, and UC Davis Stores) 
- Marketing Assistant (Student Affairs Marketing and Communications) 
California Department of Corrections and Rehabilitation – Sacramento, CA – June-September, 2016
- Communication Intern (Council on Mentally Ill Offenders) 
Where I learned:
Boston University College of Communication – Boston, MA – September, 2020
- Master of Science in Advertising 
- Cumulative GPA: 3.97 
- AdLab Copywriter for AMP Agency 
- Teaching Assistant, CM 180, Understanding Media 
University of California, Davis – Davis, CA – December, 2016
- Bachelor of Arts in Communication 
- Bachelor of Arts in Psychology 
- Cumulative GPA: 3.91 
- Davis Feminist Film Festival Intern (UC Davis Women’s Resources and Research Center) 
Awards I’ve won:
• Gold American Advertising Federation Sacramento Addy Award (COVID-19, THANKS/GRACIAS Gas Station TV, 2022)
• Silver American Advertising Federation Sacramento Addy Award (COVID-19, Back to School TV, 2022)
• Gold American Advertising Federation Sacramento Addy Award (Center TV, 2020)
• Gold CASE District VII Award of Excellence ( Google Cameo, 2020)
• Silver CASE District VII Award of Excellence (2017–18 CRUS Annual Report, 2019)
• Gold Hermes Creative Award (“Come As You Are” UC Davis Campus Recreation campaign, 2018)
• Silver CASE District VII Award of Excellence (“Come As You Are” UC Davis Campus Recreation campaign, 2017)
